BlogThe latest for Creators, Brands, and Fans

Search Results for:
YouTube

Even more copyright-free music Music can take a good YouTube video, and make it great! It can spark emotion, put an extra spring in your step, and of course, increase video retention. We’re excited to bring even more of this rhythmic wonder to your ears thanks to our latest partnership with Epidemic Sound, offering monetizable music and sound effects – all completely copyright safe, curated specifically for YouTube content creators, and best of all, we cover 100% of the subscription fee on your Fullscreen partnered channels! Royalty free music, reimagined! You may be asking yourself, “doesn’t Fullscreen already offer two music libraries?!” We sure do, but Epidemic Sound’s library […]

More

What makes a good YouTube channel trailer? Take a moment to think of the last TV series or movie you were excited to watch. Now, think back to how you first got excited about its release. Chances are it was a trailer: a 15-30 second tidbit of video meant to get you pumped for the big release of fantastic, new content. Even though YouTube and television are on different spectrums, more and more creators are pulling out some of the best practices and modeling their content after TV! Trailers are a great example – they’re no longer just for the big screen! A while back, YouTube added channel trailer functionality that allows […]

More

Talk to the world with YouTube’s new translation tools Creators! Criadores! Créateurs! Videokünstler! クリエイター! 創作者! Авторам! We thought you should know that YouTube recently released some powerful new translation tools to help you reach viewers across the globe. Here’s how (and why) to take advantage. Why translate? YouTube is truly global: 80% of YouTube traffic comes from outside the United States, and more than 60% of YouTube’s 1 billion users aren’t native English speakers. Translations help those global audiences: Discover your videos when searching in their native language Understand the content of your videos when they find them—especially when those translations are paired with captions (see below) How to […]

More

YouTube Partner Program and cover songs update UPDATE: All creators must agree to YouTube’s new terms of service by April 1st to avoid potential partnership issues. Fullscreen creators: we have some exciting news! As of today, you’re now eligible for YouTube’s Partner Program. “Wait, aren’t I already part of Fullscreen’s partner program?” You are, and now you can be part of YouTube’s as well—with no additional cut to your revenue. What does this mean? In the past, when YouTube pushed out new features, those features didn’t always become available to all creators at the same time. That ends today! From now on, when YouTube launches new goodies, you’ll […]

More

2015 holiday gift guide for creators The holiday season is always full of excitement, and one of our favorite parts is the deals! At Fullscreen, we’re always on the lookout for discounts on equipment that will help our creators take their videos to the next level. So to help you out, we’ve found a few of the 2015 holiday season’s best deals on equipment that’s perfect for video creators. Cameras Whether you’re vlogging on the go or in the comfort of your own home, it helps to be able to see yourself while you’re filming. The Samsung NX500 mirrorless camera has a screen that flips up […]

More

How long should your YouTube video intro be? Video creators! An interesting question about video intros popped up on our Fullscreen Network Twitter account recently, which got us thinking: how long should a video intro be? How long is too long? It’s a key question because it affects audience retention and watch time, which are increasingly important on YouTube. Attention spans are falling Services like Snapchat, Instagram, and Vine have trained audiences toward ever shorter videos. And you can see the effects of this shorter attention span on YouTube too. Just a few years ago, “short-form” content on YouTube meant anywhere from 7–10 minutes. These days, the sweet […]

More

A new YouTube ad format: sponsored cards Earlier this week, YouTube quietly rolled out a new ad format for creators: sponsored cards. (This new feature may not yet be available to every creator, so if you don’t see it on your YouTube account yet, hang tight.) According to YouTube Help: Sponsored cards display content that may be relevant to your video, such as products featured in the video. Viewers will see a teaser for the card for a few seconds. They can also click the icon in the top right corner of the video to browse the cards. You don’t need to take any action to reap […]

More

An easy trick for better video titles For many creators, the biggest challenge is coming up with a new, compelling video idea every week. But for some, the hard part is coming up with a video title that helps you get discovered in search results. Fortunately, a clever trick can help you figure out what audiences are searching for in the YouTube search box! A good chunk of your video’s views will come from YouTube search—sometimes even more views than you get from your subscribers. If you’re unsure how exactly to word your title, just do a YouTube search on the topic that your video covers. It’s […]

More

4 tips for your holiday marketing planning A constant barrage of back-to-school photos on Facebook means autumn is here. If you’re a marketer, your holiday budget has likely been set aside for many months. But trends are lightning fast nowadays, and our social audience behavior’s has changed since then. So keep in mind these four up-to-the-minute tips as you ramp up your holiday marketing planning into the fall and beyond. 1. Think beyond TV In the second quarter of 2015, the 13 largest pay TV providers in the US (which account for about 95% of the market) saw a net loss of 470,855 subscribers—the biggest quarterly drop ever. […]

More