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ANNOTATIONS: IT’S NOT YOU, IT’S US (ACTUALLY IT’S YOU) YouTube annotations have been by our side since before we can remember, but on May 2nd we have to say goodbye. We’ve accepted them for who they were – slightly annoying and desktop-only – and have been there for their ups and downs, helping creators and brands control the user experience on YouTube. Annotations touched all of us at some point (unless we only watch YouTube on our phones), whether encouraging us to subscribe, leading us to another video, or compelling us to go into our settings and turn them off. While annotations were beneficial to creators, themselves, many viewers […]

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Reach new fans with Facebook tagging If you haven’t jumped on the Facebook Video bandwagon yet, it’s not too late to start uploading—and uploading to Facebook definitely has its benefits! To help you along the way, here’s a great tip to attract new fans, especially if you haven’t built a big Facebook following yet. Tag Facebook Pages in your videos Chances are you post videos about a specific topic: Minecraft, Pokémon, Apple products, vegan cooking, or whatever. And a lot of those topics have official Facebook Pages. When you post a new video natively to Facebook (using the Fullscreen Uploader, of course), tagging a relevant Page […]

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Facebook video for brands 101 Native video has expanded across a number of different platforms recently, and one of the most significant developments was Facebook‘s release of a native video player in 2014. Facebook native videos now look much better in the News Feed than embedded links to external videos do, which has discouraged brands from publishing such embedded links on their Facebook pages. This change has disrupted the traditional model of distributing YouTube videos to Facebook, forcing brands to develop strategic cross-platform approaches. Why Facebook video? With 1.4 billion monthly active users, Facebook is a huge force. And its release of a native video […]

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Unlock the Power of YouTube Crowdfunding with Tubestart Fullscreeners! Need a little extra cash to fund your next project? Looking to improve the content on your channel? With our partner Tubestart, you can raise money for video projects through crowdfunding campaigns that reach fans and supporters directly. Tubestart is dedicated exclusively to online video—only video creators can run Tubestart campaigns. Components of a fundraising campaign Goal amount Your goal amount is how much money need to raise to complete your project. There’s always room to exceed the campaign target amount, so be sure to keep your goal realistic and achievable. Funding model Tubestart offers three different funding models, […]

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5 Collaboration Styles To Get You Motivated Ever run out of ideas for new videos? Sometimes it might feel like you’re a lonely island in the middle of the vast ocean of YouTube. The best way to counter this feeling is to do a collaboration! Not only is it fun—it also helps you grow your channel by putting your videos in front of new audiences. The Creator Directory search tool on the Fullscreen Creator Platform is a great place to find collab partners who are just like you (and near you!). Or just grab some of your friends with YouTube channels and get started brainstorming. Once you find a […]

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“HopscotchtheGlobe” with Kristen Sarah What happens when you combine hilarious comedy, savvy travel tips, YouTube, and a lifelong love of storytelling? The wonderful world of Kristen Sarah’s HopscotchTheGlobe. Kristen takes us around the world in her international travels, sharing amazing stories of her adventures through vlogging and using her acting skills to reenact crazy encounters abroad. Find out how she ended up dancing for a king or took the leap to quit her day job and pursue a creative life. So, with all this traveling, how do you avoid jet lag? There’s nothing better than going to a new location and getting outside your comfort zone to […]

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A Talk with MCasMusic Whether it’s covering Miley Cyrus and John Legend or creating original songs, Michael Castro’s soulful voice on MCasMusic has caused a stir on YouTube. He jumped into the YouTube landscape with his acoustic cover of “No Diggity”—shot on his iPhone in the corner of his room. It’s now one of his favorite videos because it shows how far he’s come both as a content creator and a musician.

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