BlogThe latest for Creators, Brands, and Fans.

Search Results for:
Annotations

Goodbye, YouTube annotations The day we all knew was eventually coming has finally arrived. YouTube is officially pulling the plug on annotations. Now before you start freaking out, let’s take a look at what this all means. It was only a matter of time YouTube has been not-so-subtly hinting at this change for quite some time now, and for good reason. With more than 60% of watchtime happening on mobile devices, annotations were becoming more useless by the day. More often than not, when you point to yourself and ask your viewers to “click on my face to subscribe”, clicking does absolutely nothing. […]

More

ANNOTATIONS: IT’S NOT YOU, IT’S US (ACTUALLY IT’S YOU) YouTube annotations have been by our side since before we can remember, but on May 2nd we have to say goodbye. We’ve accepted them for who they were – slightly annoying and desktop-only – and have been there for their ups and downs, helping creators and brands control the user experience on YouTube. Annotations touched all of us at some point (unless we only watch YouTube on our phones), whether encouraging us to subscribe, leading us to another video, or compelling us to go into our settings and turn them off. While annotations were beneficial to creators, themselves, many viewers […]

More

10 updates coming to YouTube Every so often, YouTube gives us a sneak peek into some of the new features they’re working on. This week, they highlighted “10 Things Coming Soon for Creators”—everything from smarter comment filtering to improved subscriptions, mobile analytics, and more! Check out YouTube’s video below, and read on to see which features we’re most excited about! Cards updates Not too long ago, YouTube released cards—a mobile-friendly version of annotations that let you link to videos, merch stores, fan funding and more, straight from your videos. To help you collab more efficiently, YouTube is adding a “Channel” card, which lets you link […]

More

Convert viewers to subscribers with YouTube data Data and analytics may not be your cup of tea. Numbers can be dry; tables can be hard to understand. But data can be a powerful tool to help you grow your channel. And YouTube just released some useful new data features—so let’s take a look! The new “not subscribed” view Earlier this month, YouTube introduced a way to filter your channel viewership data to show views from subscribers only, non-subscribers only, or both at once. Looking at this data can help you determine which day of the week to upload, which videos are being viewed the most by non-subscribers, […]

More

YouTube cards are here! Video creators: say goodbye to YouTube annotations as you know them! Okay, maybe not just yet—but starting today, YouTube is rolling out their their long-anticipated “cards” feature, bringing you streamlined calls to action that display seamlessly across both web and mobile devices! How can you use YouTube cards? Cards work very similarly to how annotations have worked in the past. From your Video Manager on YouTube, click the arrow next to the edit button, and choose the new cards feature. When you’re on the new cards page, scrub to the timecode where you’d like to add a new call to […]

More

Drive traffic using YouTube end cards With the millions of videos uploaded to YouTube every week, how can you break through? And when you do capture an audience, how can you keep them watching for as long as possible? End cards can help! What are end cards? As the name suggests, end cards pop up at the end of your videos. They can be a powerful call to action driving your viewers to additional content that you want them to see next. This extra content can be anything from behind-the-scenes footage to older videos, other YouTube channels, or even approved merch links. Unlike YouTube’s branding intros, […]

More

3 ways to grow your channel with InVideo Programming As a YouTuber, you’re always searching for new ways to grow your channel. Today we look at YouTube’s InVideo Programming options—three powerful and underused tools to help you build your audience! Annotations—calls to action that pop up during your YouTube videos—are a fantastic way to drive both views and subs. InVideo Programming makes it easy to add or change global annotations that’ll appear on all your videos at once, helping you drive traffic and build brand recognition. Where to find InVideo Programming To get started, look for the InVideo Programming link on your YouTube Channel Settings page. Watermarks The first annotation […]

More

5 Collaboration Styles To Get You Motivated Ever run out of ideas for new videos? Sometimes it might feel like you’re a lonely island in the middle of the vast ocean of YouTube. The best way to counter this feeling is to do a collaboration! Not only is it fun—it also helps you grow your channel by putting your videos in front of new audiences. The Creator Directory search tool on the Fullscreen Creator Platform is a great place to find collab partners who are just like you (and near you!). Or just grab some of your friends with YouTube channels and get started brainstorming. Once you find a […]

More

5 YouTube Terms You Should Know It’s nearly impossible to read even one YouTube-related article without seeing words like analytics, CTR, and SEO. These words are important because all three have a huge impact on any channel’s growth. But do you know what they all mean? To get you started on your path to becoming a YouTube expert, here are a few terms that are essential in a channel’s journey to greatness.   Annotations Annotations are the clickable layers of text, notes, and links that you can insert on top of your YouTube videos. This #FullscreenHangouts video provides great insights on proper annotation usage. Why this […]

More