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Why was my video demonetized? It’s been more than 6 months since YouTube’s #adpocalypse went into effect and there are still more questions than answers. “Why did this video get flagged?” is one we see often. Only YouTube knows exactly how their algorithm works, but we did a bit of digging to better understand not only this question, but also how it impacts your long-term recovery, which you can read over on VideoInk. It’s not just metadata When you first upload a video to YouTube, the title, description, and tags will be scanned for ‘risky’ keywords. The list is not known to the public, but […]

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“Not suitable for all advertisers” We likely don’t need to tell you about YouTube’s recent monetization changes, but if you missed the news, check out these blog posts. To further clarify a video’s monetization status, YouTube rolled out additional changes this week – adding in a   yellow icon in addition to the   strikethrough. When this icon is visible, hovering over it will display the note: “Not suitable for all advertisers.” Now what does this mean? According to YouTube, the yellow icon indicates: “Videos are still eligible to earn money in YouTube Red, but will have limited or no ads because the video has […]

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The Big Game: The Super Bowl on YouTube As millions of Americans know, Super Bowl XLIX is coming up on February 1. It wasn’t long ago that advertising during the “Big Game” was reserved exclusively for big brands with multi-million-dollar budgets. Huge automotive and alcohol companies dominated our TV screens with dazzling campaigns that changed the game from a spectacle of sport to appointment television for advertisers. But blue-chip dominance of the Super Bowl’s airwaves has come to an end. With the prominence of YouTube and other video platforms, this advertising showcase has expanded beyond the confines of four quarters on the field and evolved into a month-long […]

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