BlogThe latest for Creators, Brands, and Fans.

Talent Spotlight: Jibrizy Being a creator takes a lot of hard work and dedication, and there’s no one who understands #thestruggle more than us. We’re always on the lookout for up and coming talent – creators who are going above and beyond, trying new and innovative things, and making high quality original content. And what better way to highlight those creators than by sharing their learnings with you all here on the blog. A self-described “Hip Hop Illusionist,” Jibrizy is just the kind of creator we’re looking for! Based in Chicago, Jibrizy’s channel focuses on highlighting his skills as an illusionist, magician, and director. […]

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Don’t lose your monetization! YouTube Partner Program Greetings, Fullscreeners! We wanted to take a moment to address the YouTube Partner Program alert that many of you may have seen on your YouTube Dashboard. We touched on it when it first made an appearance, but many of you still have questions. If you have not yet agreed to YouTube’s new terms, please take the time to read through this post carefully! tl;dr You will lose monetization if you do not agree to YouTube’s new terms of service by May 16th! YouTube updated their terms of service and is requiring all creators to join their Partner Program in order to […]

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Even more copyright-free music Music can take a good YouTube video, and make it great! It can spark emotion, put an extra spring in your step, and of course, increase video retention. We’re excited to bring even more of this rhythmic wonder to your ears thanks to our latest partnership with Epidemic Sound, offering monetizable music and sound effects – all completely copyright safe, curated specifically for YouTube content creators, and best of all, we cover 100% of the subscription fee on your Fullscreen partnered channels! Royalty free music, reimagined! You may be asking yourself, “doesn’t Fullscreen already offer two music libraries?!” We sure do, but Epidemic Sound’s library […]

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What makes a good YouTube channel trailer? Take a moment to think of the last TV series or movie you were excited to watch. Now, think back to how you first got excited about its release. Chances are it was a trailer: a 15-30 second tidbit of video meant to get you pumped for the big release of fantastic, new content. Even though YouTube and television are on different spectrums, more and more creators are pulling out some of the best practices and modeling their content after TV! Trailers are a great example – they’re no longer just for the big screen! A while back, YouTube added channel trailer functionality that allows […]

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Talk to the world with YouTube’s new translation tools Creators! Criadores! Créateurs! Videokünstler! クリエイター! 創作者! Авторам! We thought you should know that YouTube recently released some powerful new translation tools to help you reach viewers across the globe. Here’s how (and why) to take advantage. Why translate? YouTube is truly global: 80% of YouTube traffic comes from outside the United States, and more than 60% of YouTube’s 1 billion users aren’t native English speakers. Translations help those global audiences: Discover your videos when searching in their native language Understand the content of your videos when they find them—especially when those translations are paired with captions (see below) How to […]

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3 ways to break through on the mobile customer journey Mobile matters. More than 65% of smartphone users check their phones within 15 minutes of getting out of bed each day. Almost 90% of millennials keep their mobile device by their side both day and night. So a mobile strategy can no longer be an afterthought for your brand. Mobile “micro-moments”—crucial moments of truth during the customer journey that drive purchase decisions—are key to today’s consumer path to purchase: “I want to know” moments “I want to do” moments “I want to go” moments “I want to buy” moments How can your brand be a hero to customers during all […]

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YouTube Partner Program and cover songs update UPDATE: All creators must agree to YouTube’s new terms of service by April 1st to avoid potential partnership issues. Fullscreen creators: we have some exciting news! As of today, you’re now eligible for YouTube’s Partner Program. “Wait, aren’t I already part of Fullscreen’s partner program?” You are, and now you can be part of YouTube’s as well—with no additional cut to your revenue. What does this mean? In the past, when YouTube pushed out new features, those features didn’t always become available to all creators at the same time. That ends today! From now on, when YouTube launches new goodies, you’ll […]

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2015 holiday gift guide for creators The holiday season is always full of excitement, and one of our favorite parts is the deals! At Fullscreen, we’re always on the lookout for discounts on equipment that will help our creators take their videos to the next level. So to help you out, we’ve found a few of the 2015 holiday season’s best deals on equipment that’s perfect for video creators. Cameras Whether you’re vlogging on the go or in the comfort of your own home, it helps to be able to see yourself while you’re filming. The Samsung NX500 mirrorless camera has a screen that flips up […]

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3 ways to make mobile count on Black Friday The biggest shopping day in the U.S.—Black Friday—has traditionally been known for overnight parking-lot campouts and aggressive in-store crowds. But Black Friday is gradually transitioning to a quieter affair as more consumers choose to spend their holiday budget online. How can your brand take advantage, especially when consumers are doing more and more shopping on mobile devices? Online shopping will likely make up 46% of holiday shopping this year. With mobile purchases increasing 41% last year, it’s more important than ever to make sure your Black Friday marketing strategy includes mobile. Keep these three tips in mind to reach mobile […]

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